Of course, a celebrity brings stature and immediate awareness – but how does one make sure one picks the right one, and what all goes into making for a great celeb endorsement?

In this episode, Vani speaks with Dhruv Chitgopekar, Co-founder, Collective Artists Network, who takes us through the world of celebrity endorsement and explains why it is always a good idea!

Of course, a celebrity brings stature and immediate awareness – but how does one make sure one picks the right one, and what all goes into making for a great celeb endorsement?

In this episode, Vani speaks with Dhruv Chitgopekar, Co-founder, Collective Artists Network, who takes us through the world of celebrity endorsement and explains why it is always a good idea!

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About Marketing with Vani

Hosted by award-winning marketeer Vani Dandia, who has spent over two decades in advertising and marketing with Unilever, PepsiCo, Reckitt Benckiser, Henkel, BBDO and Leo Burnett.

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