I don’t think consumers differentiate between 85 and 90, people only differentiate between 0 and 100.

In this episode, Vani speaks with Shashank Mehta of The Whole Truth Foods, where he explains the philosophy of Challenger Thinking and why challenger brands are able to make the difference and rise above the din.

I don’t think consumers differentiate between 85 and 90, people only differentiate between 0 and 100.

In this episode, Vani speaks with Shashank Mehta of The Whole Truth Foods, where he explains the philosophy of Challenger Thinking and why challenger brands are able to make the difference and rise above the din.

Share on facebook
Facebook
Share on twitter
Twitter
Share on linkedin
LinkedIn
Share on pocket
Pocket
Share on email
Email

About Marketing with Vani

Hosted by award-winning marketeer Vani Dandia, who has spent over two decades in advertising and marketing with Unilever, PepsiCo, Reckitt Benckiser, Henkel, BBDO and Leo Burnett.

HOSTED BY

An award-winning marketeer with over two decades of experience in the advertising and marketing space, Vani is one of the most sought-after marketing and business consultants in India.

EXPLORE MORE SHOWS

Kahaniyon Ka Guccha Podcast
Founder Thesis
Upgrade With Nakul
Soulbrews With Sheba Podcast