Nature has always been a solution to all our problems. Be it personal care or medicines, nature always has an answer. As far as we can go back in time, people in India have always relied on Ayurveda.

In this episode of The Spotlight, Akshay Datt speaks with Dhruv Bhasin and Dhruv Madhok, Founders, Arata. They have worked in the corporate sector before setting off their entrepreneurial journey.

The idea behind Arata came as a fruit of the discussion the founders had regarding how toxic and harmful hair styling gels are. Understanding the consumers’ inclination towards organic products and clubbing it with homemade and natural recipes, they founded Arata in 2018.

Tune in to this episode to hear Bhasin and Madhok speak about how Arata, with its sustainable and eco-friendly products, is on its way to being India’s answer to The Body Shop.

What you must not miss!

  • The idea behind Arata
  • Building an online presence
  • Fundraising journey

Nature has always been a solution to all our problems. Be it personal care or medicines, nature always has an answer. As far as we can go back in time, people in India have always relied on Ayurveda.

In this episode of The Spotlight, Akshay Datt speaks with Dhruv Bhasin and Dhruv Madhok, Founders, Arata. They have worked in the corporate sector before setting off their entrepreneurial journey.

The idea behind Arata came as a fruit of the discussion the founders had regarding how toxic and harmful hair styling gels are. Understanding the consumers’ inclination towards organic products and clubbing it with homemade and natural recipes, they founded Arata in 2018.

Tune in to this episode to hear Bhasin and Madhok speak about how Arata, with its sustainable and eco-friendly products, is on its way to being India’s answer to The Body Shop.

What you must not miss!

  • The idea behind Arata
  • Building an online presence
  • Fundraising journey
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Beyond Campus Podcast

About Beyond Campus

A platform to inspire students and young professionals to think beyond traditional career options that are typically imposed on them!

HOSTED BY

Akshay has held a lifelong fascination with the people who dare to disrupt, and with The Podium, he hopes to discover what makes one a successful disruptor.

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