The male grooming industry has come a long way in the past few years. Gone are the days when looking good was something exclusive to women.
In a candid conversation with Akshay Datt, Shantanu Deshpande, Founder, and CEO, Bombay Shaving Company, shares his inspirational journey. He is an alumnus of IIM Lucknow and has worked for McKinsey across various global and domestic projects before setting off his entrepreneurial journey.
Shantanu fondly recalls his early days and how a casual conversation with his friend about men’s grooming led to realizing that this large and underserved market needed a brand disruptor. This was his eureka moment which led to the birth of Bombay Shaving Company in 2015.
And today, this D2C brand is worth INR 100 crores, with FMCG behemoths like Reckitt Benckiser and Colgate Palmolive as its strategic investors.
Tune in to this episode to hear Shantanu speak about how Bombay Shaving Company is challenging the traditional men’s grooming industry with its impeccable product expansion and brand-building strategies.
What you must not miss!
• Fundraising journey.
• Secrets to scaling a venture.
• Building a product portfolio.
• Growth during the pandemic.